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Decoding Cotton Textiles by Process

Decoding Cotton Textiles by Process In the realm of textiles, defining a fabric by a generic name can often obscure the rich tapestry of methods and traditions involved in its...

Decoding Cotton Textiles by Process

Decoding Cotton Textiles by Process In the realm of textiles, defining a fabric by a generic name can often obscure the rich tapestry of methods and traditions involved in its...

Conscious Consumerism and Handcrafted Products

In the past few years, as consumers become more aware of their purchasing power and its impact, questions arise like, "How can we be conscious consumers while supporting handmade products?"...

Conscious Consumerism and Handcrafted Products

In the past few years, as consumers become more aware of their purchasing power and its impact, questions arise like, "How can we be conscious consumers while supporting handmade products?"...

Weaving Traditions: Handloom vs. Powerloom

In the intricate world of textiles, the threads of tradition and technology often intertwine, creating a complex tapestry of stories, skills, and societal impacts. As a craft-based e-commerce business, we...

Weaving Traditions: Handloom vs. Powerloom

In the intricate world of textiles, the threads of tradition and technology often intertwine, creating a complex tapestry of stories, skills, and societal impacts. As a craft-based e-commerce business, we...

Demystifying Khadi: Beyond the Fabric

In a recent survey on our social media, we asked a pertinent question: "Is there a lack of awareness about khadi amongst consumers?" The response was overwhelming, with 88% saying...

Demystifying Khadi: Beyond the Fabric

In a recent survey on our social media, we asked a pertinent question: "Is there a lack of awareness about khadi amongst consumers?" The response was overwhelming, with 88% saying...

Our Journey to Eco-Conscious Packaging

At Metaphor Racha, sustainability is at the heart of everything we do. We've diligently worked to minimize waste and plastic use for over seven years. From hand-block printed labels to...

Our Journey to Eco-Conscious Packaging

At Metaphor Racha, sustainability is at the heart of everything we do. We've diligently worked to minimize waste and plastic use for over seven years. From hand-block printed labels to...

Why E-Commerce is a Sustainable Choice for Craf...

The COVID-19 pandemic has accelerated the shift of many businesses online, a trend that has brought both opportunities and challenges. At Metaphor Racha, we've embraced e-commerce for the past seven...

Why E-Commerce is a Sustainable Choice for Craf...

The COVID-19 pandemic has accelerated the shift of many businesses online, a trend that has brought both opportunities and challenges. At Metaphor Racha, we've embraced e-commerce for the past seven...