Celebrating the Spirit of Khadi.

Belief

Searching for the word 'Khadi' brings up many terms that try to define what handspun and handwoven fabric is about.
For us at metaphor Racha, the true search began with an attempt to understand Khadi not just as a material but to honor the people and process behind it. This thought inspires us to value and use our immediate surroundings, fostering an organic spirit.
As a khadi fabric enthusiast, the textile becomes a way of life. We take pride in identifying with the character of handmade. The versatility and ease with which khadi absorbs and enhances the beauty of any local craft into useful merchandise are fascinating and humbling.
For us, it is about redefining and rediscovering the coarse nature of the fabric, which blends effortlessly into the warp and weft of our lives. This idea, inspired by a simple spinning wheel that sparked a revolution, is the spirit we celebrate at Metaphor Racha.

Meaning

Metaphor is not merely a literary device; it is a fundamental aspect of human communication that transcends the limitations of literal language.
At its essence, ಮೆಟಾಫರ್ ರಚ metaphor racha is about more than making. It is about creating meaning and infusing our words with layers of significance beyond the surface. In a world where the tangible often takes precedence, and quantifiable results are valued above all else, metaphor reminds us of the power of nuance, subtlety, introspection, and the unknown.
Metaphor - A figurative expression. Racha(ne) - To create. Metaphors are essential because an over-sense of "making" alone cannot express the vastness and richness of craft.
While the act of crafting through skill and labour is admirable in its own right, this act alone cannot fully capture the essence of what it means to create. There is a purpose behind creation, hidden connections, a spark of inspiration that transcends mere making, and deeper meanings in everyday life.

Hope

We believe the commercial approach can empower ordinary people to become economic problem solvers and deliver greater value to customers than they spend. We invite you to join us in this shared responsibility.
We encourage conscious consumers who understand the impact of their purchasing decisions on the environment and health. This is voluntary simplicity.
- Brinda and Ravi